
In recent years, studying abroad has become a global trend in China. With the improvement of family income level and the enthusiasm of students studying abroad, more and more people are looking abroad in the service industry. Overall, the industry of Chinese student recruitment agency in China will grow rapidly. On the one hand because of our students scale, the strong desire of Chinese students to receive better education and access to overseas learning experience , and due to the high level of family income the improvement of studying abroad cost become affordable; on the other hand, colleges and universities to provide study project is limited. Chinese students apply for their own complex process, need to study intermediary services such as Chinese student recruitment agency to provide professional, comprehensive and integrated services, greatly enhance the application efficiency and probability of successful applications.
From 1995 to the end of 2014, the total number of Chinese students studying aboard was 3 million 288 thousand and 500. By the end of 2014, 1 million 708 thousand and 800 Chinese students were studying abroad, and 1 million 88 thousand and 900 of them were studying and researching abroad. Specifically, in 2014, 459 thousand and 500 people went abroad to study abroad in the year of 2013. Compared with 2013, the number of students studying abroad increased by 45 thousand and 900. In 2014, the total number of Chinese students studying aboard was 459 thousand and 800, of which 423 thousand were at their own expense. Compared with the statistics in 2013, the number of students studying abroad and the number of returned students in China increased. With the increasing number of students studying abroad, the market scale of studying abroad is expanding. According to the survey, in 2013, the scale of China’s study abroad reached about 200 billion yuan, including the Chinese student recruitment agency, language training, tuition fees and living expenses. Among them, Chinese students studying abroad accounted for the largest share of foreign expenditure, up to 85%. Each country has different tuition, which the highest tuition of private university tuition is about 24-30 million yuan, public university tuition is about 10-24 million yuan.

It is expected that 2015-2020 Chinese students studying aboard tuition and living expenses can reach 1500-2000 billion yuan in total. The foreign expenditure of Chinese students abroad has accounted for more than 2/3 of the Chinese study market. In the domestic study industry market, the foreign training institute has a large share of the market, reaching 13% of the total market share. IELTS, Tofu, SAT and other examinations are the standardized test results of overseas universities. With the increase in the number of students studying abroad, the number of students participating in the language testing of studying abroad has also increased. Most of the students will choose the corresponding training before the exam. According to the survey, the market size of the training for Chinese students studying aboard has reached about 30 billion RMB.
In addition, at present, the majority of Chinese students go through the Chinese student recruitment agency of studying abroad. The service cost of studying abroad accounts for 2% of the market share of the overseas students. According to the survey, at present, the quotations for the intermediary service fees of the Chinese student recruitment agencies vary from 15 thousand to 60 thousand, depending on the factors of different countries, schools and other factors. There are at least 5 billion of the market scale in the service industry.
About AI Digital:
AI Digital is an award winning China digital marketing agency based in Shanghai and Sydney.Working across all aspects of the marketing solutions like Baidu SEM,Wechat marketing,Weibo marketing,Soft news marketing and so on, we will ensure you have a solid marketing strategy together with perfectly delivered campaigns. AI Digital will transform your digital marketing in China to increase your lead generation, brand awareness and market engagement.